Skip to the content
Context
Search for:
Context
  • Categories
    Analysis article
    20
    Analysis report
    28
    Book
    2
    Byline article
    244
    Conference report
    322
    Feature article
    51
    Interview
    209
    Interview story
    3,438
    News article
    481
    Opinion article
    2
    Promo article
    7
    Session
    45
    Uncategorised
    6,408
    Vendor report
    8
  • Focuses
    Company earnings
    494
    Company funding
    401
    Company hires
    608
    Company IPO
    56
    Company M&A
    638
    Company research
    7
    Company strategy
    3,771
    Consumer indicators
    76
    Essays
    15
    Interesting
    44
    Market trends
    109
    Views of analyst
    61
    Views of executive
    3,836
  • Companies
    2,419
  • Sources
    181
  • Series
    388
  • Topics
    189
  • People
    2,427
  • Clients
    130
  1. Home
  2. Categories
  3. Article
  4. News article

Utube sues YouTube, seeking pay-out

By Robert Andrews
Originally published by Econsultancy Econsultancy • 2nd November 2006


uTube sues YouTubeAn American tubes and pipes manufacturer whose website is registered at utube.com is suing YouTube after being deluged with traffic from millions of users mistakenly seeking the video sharing network.

Universal Tube and Rollform Equipment Corporation said the cost of hosting utube.com had skyrocketed in the last couple of months thanks to the word-of-mouth popularity of youtube.com.

Now the Ohio firm has filed papers at a district court demanding the video site, bought by Google in October for $US1.65bn, stop using its youtube.com domain or else pay the company’s costs for setting up at a different online location.

Owning a domain name bearing resemblance to that of a high-traffic destination is usually seen as an asset for some entrepreneurial folk. Utube’s predicament was recently called a “lucky break“.

But company president Ralph Girkins told the AP the deluge of traffic – 68m hits in August alone – had knocked his site offline, causing the 17-employee business to lose trade.

“We’ve had to move our site five times in an effort to stay ahead of the youtube.com visitors,” he said. “[But] we were there first by 10 years.”

Girkins previously told CNN the situation was “killing us“, but was recently reported to be seeking and receiving offers in the region of US$1m for the domain name. The genuine YouTube receives around 72m visitors per month.

What do you think? Which mis-typed domains would you like to own? And what would you do with utube.com if you owned it?

CategoriesNews article
FocusCompany strategy
TopicDomains, E-commerce, Online Video, Social Media
Companyyoutube
SourceEconsultancy
ClientEconsultancy


© 2025 Context