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Facebook’s foreign foes: five countries to conquer for new growth

By Robert Andrews
Originally published by paidContent paidContent • 19th May 2012

After growth slowed just in time for its IPO, Facebook (s fb) must look overseas for a jump-start.

Target countries are easy to see. “Now there are only five markets where Facebook is not the #1 social networking site,” a comScore spokesperson tells paidContent.

But cultural differences, government restrictions and incumbent local rivals will all make Facebook’s growth challenging. (Check out our broader take on Facebook’s international ambitions here.)

Here is our map for Mark Zuckerberg’s overseas adventure. Cool countries are those with already-high Facebook penetration, hotspots are thosse Facebook must crack to become a true global powerhouse…

CategoriesUncategorised
Tagsfacebook ipo, international, social networking site
FocusCompany IPO
TopicSocial Media
CompanyFacebook
Personmark zuckerberg
SourcepaidContent
ClientContentNext


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