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Before Automation, Fix Your Manual Processes
By
Gojko Adzic
,
Humans vs Computers
18th September 2017
Oath’s Mahlman Targets Mobile Video & Europe As Priorities
By
Robert Andrews
14th September 2017
Relevance Beats Personalization: UM Worldwide’s Stoller
By
Robert Andrews
14th September 2017
Brands’ Programmatic Spend Will Go Private: PubMatic CEO Goel
By
Robert Andrews
14th September 2017
GroupM’s Rob Norman On Holistic Performance Metrics
By
Robert Andrews
13th September 2017
Data-Driven TV At A ‘Tipping Point’, Now Adobe Wants Transparency
By
Robert Andrews
12th September 2017
Transparency Focus Has Moved To Fraud, GroupM’s Norman Says
By
Robert Andrews
11th September 2017
IBM’s Lord On Coffee & The Three Flavors Of Customer Value
By
Robert Andrews
29th August 2017
Sell-Side Has Big Upside: Tremor CEO Zagorski
By
Robert Andrews
23rd August 2017
For Modern Businesses, Data Is King, IBM’s Bob Lord
By
Robert Andrews
22nd August 2017
Tremor Video Sold Its DSP To Remove Friction, CEO Zagorski Explains
By
Robert Andrews
18th August 2017
IBM’s Watson Turns Dark Data Into Ad Gold, Bob Lord Says
By
Robert Andrews
17th August 2017
AI’s Real Moment On The Advertising Stage Is Tomorrow
By
Jaisimha Muthegere
,
Visto
16th August 2017
MediaCom’s Brook Uses Mobile To Prove Consumer Footfall
By
Robert Andrews
14th August 2017
NBCU’s Rosen Aims To Take Audience Targeting To The Next Level
By
Robert Andrews
9th August 2017
Nielsen’s Hogue: OTT TV Measurement Is A Journey
By
Robert Andrews
9th August 2017
Ad Auctions Mean Better Returns For Video Publishers: Trade Desk’s Stempeck
By
Robert Andrews
7th August 2017
Brands Still Need Their Agencies in a Programmatic World: Trade Desk’s Stempeck
By
Robert Andrews
4th August 2017
The Double-Edged Sword Of Header Bidding, explains The Trade Desk’s Stempeck
By
Robert Andrews
3rd August 2017
With Charter Deal, 605’s Tatta Sees TV Targeting Rise Nationally
By
Robert Andrews
2nd August 2017
Nielsen’s Abcarian On Measuring Hulu, YouTube TV & OTT’s Future
By
Robert Andrews
2nd August 2017
Tru Optik & comScore Bring Demographic Ad Buying To Connected TV
By
Robert Andrews
31st July 2017
For Publishers, Regaining Programmatic Control Is Simpler Than It Seems
By
Dvir Doron
,
Cedato
31st July 2017
Cannes Mastercard Session: Execs Address GDPR And ‘Privacy By Design’
By
Robert Andrews
25th July 2017
How Mobile and OTT are Re-defining Video ads
By
Melinda McLaughlin
,
Extreme Reach
25th July 2017
What Agency Tech Chiefs Have Learned From Climbing The Ranks
By
Robert Andrews
20th July 2017
How Omnicom Digital Uses AI For Better Outcomes: CEO Nelson
By
Robert Andrews
19th July 2017
Why Brands Should Demand API Before KPI
By
Jaisimha Muthegere
,
Visto
19th July 2017
AI Helped Havas & ITV Predict Trump Victory
By
Robert Andrews
14th July 2017
IPG, GroupM & Dentsu Agency Leads Explore Data Taxonomy And The Mobile Revolution
By
Robert Andrews
14th July 2017
Time Is Now To Act On AI: OMD’s Edwards
By
Robert Andrews
13th July 2017
Chatbots Beat Email For Marketing Engagement: Octane AI’s Parr
By
Robert Andrews
13th July 2017
DoubleVerify’s Gattinella Has Fake News Sites In His Sights
By
Robert Andrews
12th July 2017
Netflix’s Ad Model Could Be Content, GroupM’s Lesser
By
Robert Andrews
12th July 2017
MasterCard Automated Advertising Panel Debates Future Of Ad Outcomes (full session)
By
Robert Andrews
11th July 2017
TV Ads Still About Creativity: FreeWheel’s Van Ullen
By
Robert Andrews
10th July 2017
IPONWEB’s Golbere On TV’s Long, Slow March To Data Ads
By
Robert Andrews
10th July 2017
Data And AI Can Reignite Creative Advertising, MediaCom’s Savic Says
By
Robert Andrews
9th July 2017
Entering “The Third Age Of Connectivity” – Publicis’ Tobaccowala
By
Robert Andrews
7th July 2017
Audi’s Angelo: Autonomous Cars Should Give Drivers Choice
By
Robert Andrews
6th July 2017
Agency Tech Chiefs Want Clients To Back Outcomes Over Proxies
By
Robert Andrews
6th July 2017
Clients Caught Between Two Worlds: Agency Panel Discusses
By
Robert Andrews
6th July 2017
Viant’s Vanderhook Sees Programmatic Ads Evolving
By
Robert Andrews
5th July 2017
‘We Could Replicate Anybody’: Sagar Bring Brand Bots To Life
By
Robert Andrews
5th July 2017
Addressable TV Market Will Double This Year, Troiano Says
By
Robert Andrews
4th July 2017
AI Boosts Marketing Engagement: Weather Company’s Seifer
By
Robert Andrews
4th July 2017
Fortune’s Lashinsky: Humans Make Better Editors Than Robots
By
Robert Andrews
3rd July 2017
Twitter’s Prager: Video Gives Advertisers Premium Safety
By
Robert Andrews
30th June 2017
Nielsen Catalina’s O’Grady On Powering Innovid Ads With Buyergraphics
By
Robert Andrews
29th June 2017
Nielsen Turns Up the Volume On Audio Ads
By
Robert Andrews
29th June 2017
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