Latest 11,202

AT&T AdWorks Goes After Multiple Screens For Ads

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Clients Pushing Agencies To Make Programmatic TV Reality: Xaxis’ Beaumier

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‘Creative Versioning’ For TV Ads Is Here And Now: GroupM’s Gotlieb

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Nielsen To Reboot Content Ratings Next Year

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Adobe Primetime’s Prime Targets For 2016

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Media Planning Will Become Agile: Kimberley-Clark’s Parker

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Addressable TV Ads Are Costlier, But Cheaper: MediaVest’s

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How Nielsen Helps Networks & Brands Understand Social Viewing

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Digital Ads For Legacy TV To Take Off In 2017: Videa’s Williams

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TV’s Not Dead, We Can Prove Its Worth: Simulmedia’s Piccone

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