Latest 11,202

OpenX Puts Ad Fraud Detection On Consumers’ Computers

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Old media’s prospects have improved but the new media threat looms large

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Brand Content Goal Posts Are Wide: Gannett’s Kilgore

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Sir Martin Sorrell on Transformation of Advertising and of WPP

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Publishers’ Pangea Alliance Taps Rubicon To Pool Programmatic Inventory

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TubeMogul, Videoplaza Create Programmatic Marketplace

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Then and now: adapting and profiting from ten years of digital disruption

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NewFronts Will Be Bigger, Open To Smaller Firms, IAB’s Rothenberg

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Screen Size Not The Only Mobile Responsive Variable: Adaptive’s Lynch

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Viewability Will Hike Online Ad Prices: Xaxis’ Chair David J. Moore

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