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VOD Ad Prices Frustrate Some UK Buyers: Magna Global’s Oliver

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Three Reasons DMPs Are Kingmakers: Xaxis’ Bidon

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WPP’s Sorrell: We Are a Content Company

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BSkyB Plans Bigger Footprint For ‘AdSmart’ Addressable TV

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Buying TV And Video Improves Campaigns: Amnet’s Hobbs

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Australia, Europe Lead Private Programmatic Marketplace Adoption, Adap.tv’s Duffield

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Joining The Dots Is About To Get Hot: Acxiom’s Howe

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Programmatic Could Fuel All Media Insights: SpotXchange’s Merwin

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Data Gives Agencies Leverage Over Networks: Carat’s Ray

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Nearly Half Of Digital Display Now Sold Programmatically: Magna Global

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