Latest 11,202

Context Plus Cookies Equals Rich Consumer Understanding: Connatix’s Jenn Chen

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Local Is Lightning: 3x Growth In Audience-Based Buying Since COVID-19, VAB’s Cunningham Says

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Evolution To A Basket Of Currencies: Paramount’s Scoles

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Upfronts Without Nielsen Is A Can Of Worms: TVSquared’s Ivins

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Agencies Need To Look Like Ad-Tech: Essence’s Fisher

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MediaMelon’s Subramanian Wants to Turn QoE Toward Video ROI

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Yahoo! Seeing 4x More Brands Buying Upfront Programmatic TV

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How To Measure Cross-Platform TV: Blockgraph’s Jason Manningham

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Out-of-home sustainability is a breath of fresh air

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Don’t Forget The Creative: Tr.ly’s Maestre On Customizing With Data

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