Latest 11,202

The Cookieless Cookie Co.: How Mondelēz Went All-In For Consumer Data

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Addressable TV Is Too Complex, Buyers Say. Verizon Media Wants To Change That

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Comcast Lets Fox Sell VOD Addressable Ads on Set-top Boxes

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Identity Graphs Are Learning To Talk To Each Other: OpenAP’s Davis

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CTV Has Crossed The Linear Frontier: Trade Desk’s Sims

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Wavemaker’s New Toolset: Geospatial, ML & Identity

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Prove It: Why AVOD Ad Sellers Are Winning, Says TVSquared’s Kinsella

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Innovation Needed To Solve Media’s Silent Accounting Problems: Hudson MX’s Batson

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Upfront Ad Buying Going Digital – And Siloed, Zenith’s Vendetti Says

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Samsung TV Plus Doubles the Number of Active Users in 12 Months, Adds New Programming

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