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Netflix Will Beat Cable To Mass Addressable: Vertere’s Hanlon

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Media Research Is Now Data Science: TiVo’s FitzGerald

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Customer Data Unlocks Campaign Success, Simulmedia’s Storan Says

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Programmatic TV Is A Hard Sell: SMG’s Scheppach

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Video First, TV Later: Digitas’ Zaben

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No Addressable TV Until Business Changes: Vertere’s Hanlon

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