The Road to Cannes, presented by Coull 23

J. Walter Thompson Turns Health Data In To Results for Client Johnson & Johnson

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‘Primal Data’ Unlocks Serendipitous Marketing: Y&R’s Sable

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Three Biggest Ad Trends By SMG CEO Desmond

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ZenithOptimedia Seeks Cross-Media Data Insight

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Cannes’ First Innovation Awards Attract Ad Tech Vendors: CEO Thomas

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Interactive TV Future Is Finally Here: AT&T AdWorks’ Dunsche

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The Transformation of the Trading Desk: Big Topic at Cannes, Rubicon’s Jay Sears

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Ads on the Smartwatch Must Think Different: SMG’s Baas

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Print Can Be Programmatic, Too: MediaMath’s Cox

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SMG’s Tech Startup Partnerships Bear Fruit For Brands

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Videos Need Better Ad Info: Coull’s Forsberg

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Data Unlocks Creativity: SMG’s Glucklish

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Programmatic Video Taking Off In UK: TubeMogul’s Reid

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Collaboration Is Key To Creativity: SMG’s Parker

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Creatives Must Catch Up To Programmatic: VivaKi’s Bertozzi

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Videology Helps UK Telco Boost Customer ROI: Astley

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Ad Tech Is Cyclical: AppNexus CEO O’Kelley

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Guardian Labs Mulls Off-Site Branded Content via Programmatic

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Programmatic Audio Ads Get ‘100% Attention’: Xaxis’ Bidon

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Tracking From Exposure To Closure Is A Reality: eXelate’s Zagorski

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Expansion Planned for Guardian’s Programmatic Alliance w/ CNN Intl, Economist, Financial Times and Reuters, via Rubicon Project Platform

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Technology Informs Cannes’ ‘Creative Nexus’: UM’s Cohen

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Video Ad Trust Is A Mess: Coull CEO Watkins

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