Nokia Expands Mobile Ad Net To Telegraph, Trinity, Others

Nokia (NYSE: NOK) is adding several European publishers to Nokia Media Network, its mobile advertising network that was launched in February. It’s added Agence France Presse, RTL Mobile, Spain’s Cuatro, Prisa and Unidad Editorial, CNET (NSDQ: CNET) UK, Telegraph Media Group, Trinity Mirror (LSE: TNI) and Paris-based International Herald Tribune.

Nokia claims over 100 million eyeballs and 10 percent clickthrough rates for its ad net, which is served up through publishers and some of Nokia’s own online services including, MOSH and Widsets. The service was announced in February with over 70 publisher including Reuters, Cosmopolitan and AccuWeather and carriers like Sprint (NYSE: S) and Airtel.