Reed Elsevier Plans Even Sweeter Sweetener For Struggling RBI Sell-Off: Report

We thought it already sweetened the offer once, but now Reed Elsevier (NYSE: RUK) plans to offer a bigger vendor loan to finance the struggling sell-off of its Reed Business Information (RBI) unit. Reed was already wooing buyers with a $330 million loan, but the divestment is treading water so hard now that Reed is considering giving even more to potential buyers, “sources” tell If RBI keeps offering more leverage in this way, it may start to look sort of like RBI is buying itself

B2B publishers have been in-play for M&A this year, but are clearly getting munched by the credit crunch. The leading bid for Lloyd