Mobile Content Bits: Times Apps, 3UK For iPad, Orange ID, Publishers Weekly

Timeses’ apps: As the papers’ new pay-for sites launched, so, too, did iPhone apps, with no fanfare, ME spotted, though there’s confusion out of The Times on whether they’re really new. The deal – £2 a week for a hideous digital replica, better plain-text stories and weird text-to-speech audio.

3UK’s iPad prices: The carrier is joining Orange, O2 and Vodafone (NYSE: VOD) with dedicated iPad tariffs – monthly only: £7.50 for 1Gb, £15 for 10Gb. T-Mobile and Virgin Mobile (NYSE: VM), the floor is yours.

Orange ID: The telco is launching Orange ID Selector, some code that would see registration websites will let users login using their Orange usernames. The ID Selector also offers other popular sites and networks as login mechanisms.

Publishers Weekly: Now under new ownership, the U.S. mag debuted an e-edition as an iPhone/iPad app, made by vendor Exact Editions – free to download with a taster selection, then $4.99 every 30 days.