Mobile Content Bits: 3 Down-Plays Content, Orange Retail Boss, O2 Caps Speed

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3UK To Downplay Emphasis On Content: Analyst Ovum emergees from an interview with 3UK CEO Kevin Russell concluding “the emphasis on content is to be downplayed moving forward”. “Only now are customers entering 3 stores to ask specifically for data products.”

Industry Moves: Orange UK Brand Head To Be Given Responsibility Of Retail: Orange UK brand marketing director Justin Billingsley is to be given the added responsibility of the retail side of the business following a restructuring at the British mobile operator, inside sources told Marketing Week.

O2 Caps 3G Speeds At 128 Kbps, Unless Requested Not To: UK operator O2 has admitted limiting the speed of most of its customers