Broadband Content Bits: Video Views, Virgin Media Movies, STV Local

Video views: Monthly UK online views jumped 37 percent from last year to 5.5 billion in February, comScore says, with BBC, ITV (LSE: ITV) and Facebook posting strong growth and YouTube continuing to stay on top.

Virgin Media (NSDQ: VMED) movies: The operator is finally bringing its successful FilmFlex cable on-demand service to its website. Rentals at Virgin Media Online Movies will be available for 48 hours after purchase. FilmFlex served 11 million movies last year. Virgin is also planning music and TV online services.

STV Local: After a recent trial, the Scottish broadcaster will launch a local online network this summer for nearly 300 communities. More on