Programmatic advertising 395

Programmatic Auctions Don’t Cheapen TV Ads: DISH’s Sears

By

Programmatic Audio Powers Emotional Data Ads: Havas’ Houssaini

By

TV Squared Sees Ad Campaign Predictions In Its Future

By

TubeMogul To Take Cross-Screen Planning Self-Service: Rondon

By

CPG Brands Warming To Programmatic Ads: Xaxis’ Odhams

By

RTL’s Nölke’s Keeps Ad-Tech Simple After SpotX, Clypd Investments

By

UK’s Channel 4 Goes Big with Programmatic Offering

By

Videology’s Castree on Segmented Market Opportunities

By

Euro Publishers Team To Fight US Video Ad Threat: SpotX’s Merwin

By

Clypd Will Take SpotX Alliance To Open Market In 2016: CEO Summers

By

Internet Advertising will Overtake TV by 2018: ZenithOptimedia’s Barnard Predicts

By

Programmatic Is Not Addressable: DISH’s Gaynor

By

TubeMogul Aims For Broader Data, Addressable TV: Rondon

By

Advertisers Can Value Campaign Inventory: SpotX’s Cooke

By

Clients Pushing Agencies To Make Programmatic TV Reality: Xaxis’ Beaumier

By

Nielsen’s eXelate Pushes Further In To Mobile, TV Targeting

By

All Boats Rise On Publishers’ Programmatic Partnerships: Rubicon Project’s Novak

By

How GroupM Establishes Trust With Private Marketplaces

By

Marketers Go It Alone For Ad Tech and Eyeview is Launching a DSP

By

Dish Opens Up Addressable TV To Real-Time Bids

By

Eyeview Offers Addressable TV Ads with Cablevision, DISH Inventory & Programmatic TV w/ Clypd and WideOrbit

By

Programmatic TV And Video Are Two Different Worlds: SpotX’s Cooke

By

Mobile Video Ads Will Boast One-To-One Creativity: Rubicon’s Novak

By

Weather Channel’s Agus Ponders Programmatic’s Global Challenges

By

Clients Want Mix Of Programmatic Tools: Tremor Video’s Bill Day

By

Programmatic Is Changing The Media Landscape: TubeMogul’s Reid

By

Greenberg’s GABBCON Aims To Demystify Programmatic TV

By

Netherlands Leads Europe For Programmatic Video: IHS Study

By

Advertisers Need More Transparency And Security: AudienceScience’s Bernard

By

Automation Can Be Inefficient: FreeWheel’s Rooke

By

TV’s Great Digital Shift Must Be In Linear’s Image: Videology’s Eisenstein

By

StickyAds Sticks With FreeWheel For Video Ad Supply

By

Channel 4’s Lewis Sees A Big-Screen Future For Programmatic Ads

By

Mobile And Video Redefining Publishing: Facebook’s Boland

By

AppNexus’ Claims Positive Results For Video Reboot

By

Bloomberg’s Caine Makes Multi-Screen Ad Pitch

By

Programmatic TV A Tough Nut To Crack: Xaxis’ Schlickum

By

Publicis Marks One Year With Adobe Always-On Partnership

By

Publishers Can Make More From Private Marketplaces: SpotX CEO

By

Sky Blazing A Trail For UK TV Ad Targeting: Mediaocean’s Smith

By

Clients Pushing Programmatic From Video To Offline: Amnet’s Bunatyan

By

Adobe’s Programmatic Suite Aims To Bridge Ad-Tech, Mar-Tech

By

Programmatic Video’s Best Years Ahead: SpotX’s Siotis

By

Hearst Ad SVP Smith: Programmatic Is Too Dysfunctional

By

SpotX CEO Sees TV Opportunity In FreeWheel Integration

By

Programmatic And Direct Worlds Are Converging: SpotX’s Buckley

By

Old Media Resurface In A World Of Change: Susan Lyne

By

Xaxis’ Grether Expects Programmatic TV Early In 2016

By

AppNexus CEO O’Kelley Fights Facebook’s ‘Walled Garden’

By

The Trade Desk’s Stempeck Talks TV Ad Targeting

By